Rihanna’s look-a-like (Yes there is a resemblance) has swept in to capitalize on an opening at Adidas.
Known for her at times corky and trendy fashion looks, Roc Nation’s Rita Ora will delve into shoe design by launching her own sneaker line with the sportswear company.
The "R.I.P" singer confirmed the new partnership by posting a photo of an advertisement with the caption: "rita ora x 2014 adidas originals brand partnership".
Adidas also confirmed the signing on Instagram, writing, “Welcoming @RitaOra to the #adidasOriginals family! Known for her energy and original spirit, we are proud to announce that our FW14 collection will feature collaborations with #RitaOra – a match brought about by a mutual admiration for our shared rebellious natures. Expect the unexpected. Details to follow.”
Ora's signing comes a little over a month after the company dropped singer-songwriter Teyana Taylor, because of her controversial online cat fight with peer Rihanna.
Taylor may be home second guessing those actions now. Although her collaboration with the brand was a sales success, the power of Rihanna’s followers and influencers prevailed.
Now Rita Ora will be collecting those left over checks!
Rihanna’s look-a-like (Yes there is a resemblance) has swept in to capitalize on an opening at Adidas.
Known for her at times corky and trendy fashion looks, Roc Nation’s Rita Ora will delve into shoe design by launching her own sneaker line with the sportswear company.
The "R.I.P" singer confirmed the new partnership by posting a photo of an advertisement with the caption: "rita ora x 2014 adidas originals brand partnership".
Adidas also confirmed the signing on Instagram, writing, “Welcoming @RitaOra to the #adidasOriginals family! Known for her energy and original spirit, we are proud to announce that our FW14 collection will feature collaborations with #RitaOra – a match brought about by a mutual admiration for our shared rebellious natures. Expect the unexpected. Details to follow.”
Ora's signing comes a little over a month after the company dropped singer-songwriter Teyana Taylor, because of her controversial online cat fight with peer Rihanna.
Taylor may be home second guessing those actions now. Although her collaboration with the brand was a sales success, the power of Rihanna’s followers and influencers prevailed.
Now Rita Ora will be collecting those left over checks!
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